When you need a great-looking logo, there are lots of logo generators at your disposal. But what you actually need is a logo maker, not a logo generator. They sound similar, but they’re actually two very different things. As their names imply, a logo generator generates a logo for you, while a logo maker is a set of tools you can use to make your own logo. You might be tempted to go with a logo generator ...
Before we even dive into the topic of effortlessly creating effective logos using online logo makers, we’d like to dive into the bigger idea to explain why this is all relevant for you. Why does logo design matter anyway? Design is all around us, whether it’s consciously consumed or subconsciously consumed. From the moment you wake up until the moment you go to sleep, all aspects around y...
As much as some of us try to fight it, the world changes every day. In some cases, jokes that were funny 10 years ago are offensive now, and as we’ve all witnessed, trends come and go, sometimes coming back again. Your business isn’t immune to the changes that are happening in the world. Maybe you started your business when the internet was in its infancy and now, you’re offering ecom...
The brands that need logos the most are the ones who can’t afford high-end design agencies. Young startups and SMBs benefit most from the brand recognition and awareness that come with well-designed logos, but unfortunately they have the smallest budgets for professional designs. On the bright side, all that is changing in recent years with a new workaround: paid and free logo makers. Nowadays, compani...
You’re here because you understand the importance of logo design. As one of the, if not the most major element of launching a brand, your logo is the face of a company, captures the attention of customers - present and future, differentiates yourself from competitors and communicates your company’s objectives. Designing a logo for your business is a professional venture that should not be taken lightl...
Oh, Facebook. Of all the social media platforms, this one’s the biggest, the most established and most liked. The one where you concentrate the bulk of your business effort. For better or for worse, if you’ve got a business and it’s not on Facebook, you’re missing out on a ton of sales. And even if you’re not a business, the same principle applies. If you’re a n...
Why Youtube? Youtube, the video platform and thriving social media network is the second most visited website in the world and largest search engine on the web. Despite this phenomenon, it’s still a largely uncharted territory in regards to businesses leveraging the opportunities the platform allows for growth and engagement. Youtube provides a space for all businesses to grow globall...
Most of us have been on the receiving end of an amazing, professional email signature — its aesthetic design really stands out against the bland, otherwise text-only email content, and we the reader are left with a good impression on the sender. But how many of us can actually make and send our own professional signatures for emails with a logo? It’s actually a lot easier than it looks...
Everyone needs a good logo design, from established businesses rebranding themselves to online personalities who need something for their profile pictures. The problem is, a lot of people think that if they don’t have any experience with logo makers, they can’t design their own logo. Great logo ideas can come from anywhere, but only designers can bring them to life, right? Maybe in the past...
We’re here to dive into an often overlooked aspect of branding, and one whose rituals have shifted quite a bit over the last few months: business cards. Because the entire world is currently in flux due to the global COVID pandemic, so many aspects of how we conduct ourselves professionally are being re-examined for efficiency, environment impact, cultural context and overall gain. It’s necessary a...
It probably feels like everybody you know is on Instagram. And maybe they are. And because so many people spend their days scrolling through Instagram feeds (1 billion monthly active users as of 2018), companies in every industry have followed suit and created accounts too. To put it simply, if your potential customers are on Instagram, you should be too. Still not convinced? Here’s a few more In...
What do you feel when you look at a circle? Why does that square seem so intimidating? How does a triangle pattern lead to more business? Graphic design, and logo design by extension, is the art of communicating through images. Without words, that puts a heavy burden on visuals — every color, size, and shape you choose must say something about your brand identity and business style. Is your brand ...
